| 1 | Funding the working capital requirements towards enabling the strategic growth initiatives of the company and its subsidiaries | ₹12.71 Cr |
| 2 | Funding the capital expenditure towards infrastructure and cutting-edge technology for expansion into content production verticals | ₹4.65 Cr |
| 3 | Prepayment or Repayment of all or a portion of certain outstanding borrowings availed by the Company | ₹4.50 Cr |
| 4 | Investment in influencer marketing platform, Irida Interactive Pvt.Ltd. (ClanConnect) and expanding ownership to fulfil potential acquisition in the near future | ₹7.00 Cr |
| 5 | General Corporate Purposes | ₹3.04 Cr |
| 6 | Issue Expenses | ₹6.25 Cr |
| 7 | Total | ₹38.15 Cr |
